When would my film be released in cinema and why?

Our film would be released in cinema on 31st October 2017. The main reason for this is that the 31st is Halloween and that would reinforce the genre of our film to our audience. It would also reinforce our genre as many horror film come out around that date for the same reason such as: Halloween Night (October 24th 2006), The Hollow (October 25th 2004, UK), Ouija: Origin of Evil (October 21st 2016), The Shining (November 7th 1980), The Windmill (October 28th 2016). Along with reinforcing the genre, it may also mean that there would be an increase in box office earnings as more people will be buying into the the Halloween theme and so more people would be more likely looking at watching a horror film.